Wella Ultimate Repair Shampoo is a rich, creamy shampoo with a lightweight foaming formula. Step 1 of the Ultimate Repair Routine, it gently and effectively cleanses hair with a luxurious lather. It detoxifies and rebuilds heat and bleach damaged hair both inside and out, leaving it looking healthy, shiny and smooth.

Benefits:

• Suitable for daily use, Wella Ultimate Repair is the ultimate shampoo that delivers a smooth and healthy hair feel.
• Formulated with Metal Purifier technology, it helps remove impurities that can cause hair damage - metals, product build up, oils, dirt and pollution, and starts to rebuild the hair inside and out. 
• Contains Alpha-Hydroxy Acid and Omega 9: AHA rebuilds the inside strength of the hair , and Omega 9 replenishes the outside barrier or heat and bleach damaged hair.
• When used as a complete hair care routine, Wella Ultimate Repair system perfects your hair in just 90 seconds*
• Designed for those looking for the highest level of repair and a natural, healthy hair feel
• Provides holistic repair, making you look and feel legendary!
• Dermatologically tested vegan haircare, committed to no animal testing~
• Suitable for all hair types and textures: medium, oily, fine, thick, straight, wavy, curly, coily, kinky, Asian and Afro

*when using Ultimate Repair Step 3 (Miracle Hair Rescue)

~ Wella company is a member in International Collaboration on Cosmetics Safety

How to use:

Apply to wet hair, lather and rinse. Repeat as desired. For best results and healthy looking hair, use together with Step 2 (Conditioner), 3 (Miracle Hair Rescue) and 4 (Protective Leave-In) of the ULTIMATE REPAIR Routine.

The Wella Ultimate Repair Night Serum is a powerful leave-in overnight treatment designed to repair, strengthen, and nourish damaged hair while you sleep. Infused with Omega-9, AHA, and defence polymers, this rich yet lightweight serum helps moisturise, smooth, and protect against night stressors like pillow friction, preventing tangling and breakage. Wake up to stronger, silkier, frizz-free hair with up to 6x smoother results overnight.

Benefits:

• Overnight repair – Protects and revives hair while you sleep.
• Reduces breakage – Helps prevent tangles and friction damage.
• Infused with Omega-9 and AHA to strengthen and restore hair fibre.
• 8-hour deep nourishment for softer, shinier hair.
• Lightweight, non-greasy formula absorbs quickly without residue.
• Perfect for damaged, dry, or chemically treated hair.

How to Use: Apply 1-3 pumps to dry or damp hair before bed. Distribute evenly from mid-lengths to ends. Do not rinse—wake up to stronger, healthier, and smoother hair. Use as often as desired for continuous repair.

Wella Ultimate Smooth Hair Mask with a patented technology with Squalane and Omega-9 for inside & outside nourishment.

Benefits:

• Deeply smooths, nourishes and adds shine
• Weekly hair treatment for dull, damaged & frizzy hair
• Easier to detangle*
• A patented technology with Squalane and Omega-9 to nourish hair inside and recreate a protective barrier outside
• Dermatologically tested
• Vegan / formulated without animal derived ingredients
• Color safe 
• Committed to no animal testing**

*vs non-conditioning shampoo

**Wella company is a member in International Collaboration on Cosmetics Safety

How to use: After applying the Wella Ultimate Smooth Shampoo, apply hair mask to clean, damp hair lengths and ends. Leave on for 5-10 min. Rinse. 

This luxurious conditioner is formulated to provide intense nourishment and protection for coloured hair, ensuring that your hair remains vibrant and healthy-looking. With its advanced formula, it helps to lock in colour and prevent fading, while also smoothing and detangling hair for a silky finish. Ideal for all hair types, this conditioner is a must-have for anyone looking to extend the life of their hair colour. Perfect for anyone with coloured hair looking to maintain and enhance their hair's vibrancy and health.

Benefits:

• Locks in colour and prevents fading for long-lasting vibrancy.
• Provides intense nourishment and hydration to coloured hair.
• Smooths and detangles hair, leaving it silky and manageable.
• Suitable for all hair types, ensuring versatile use.

How to use: After using the Wella Ultimate Color Shampoo, apply to clean, damp hair. Leave it for 30 seconds and rinse. Alternate with the Wella Ultimate Color Miracle Leave In Mask once a week.

This premium shampoo from Wella Professionals is formulated without sulfates, ensuring a gentle cleanse that preserves the richness of your hair colour. It helps maintain the brilliance of your colour-treated hair while providing nourishment and hydration. With its advanced formula, this shampoo is perfect for those looking to extend the life of their hair colour and keep their locks looking salon-fresh. Ideal for individuals with colour-treated hair seeking to maintain and enhance their hair's vibrancy and health.

Benefits:

• Sulfate-free formula for gentle cleansing.
• Preserves and enhances hair colour vibrancy.
• Nourishes and hydrates coloured hair.
• Helps extend the life of salon-fresh colour.

How to use: Apply to wet hair and lather. For optimal results, follow with the Wella Ultimate Color Conditioner and the Wella Ultimate Color Miracle Leave-In Mask once a week.

Wella Color Fresh Mask Blue is a zero damage, colour depositing mask to revive or transform your colour at home. A conditioning formula with Argan Oil for easy application with a moisturised and smooth hair feel. Beautiful true-to-tone fading.* Vibrant results visible in as little as 10 minutes. Designed for weekly use. Fragrance Free. 

How to use: Shampoo your hair and towel dry. Use gloves to protect hands and nails from staining. Apply Color Fresh Mask generously, section by section. Leave in for up to 10 minutes. Rinse well and style as usual. 

Tip: For medium textures and lengths, use approximately 30g on your hair (a small scoop of ice cream). If your hairdresser uses Wella Color Fresh Create: New Blue in your hair, this is perfect for maintaining the vibrancy in between salon visits.

*Depending on shade intensity, valid for all shades except Pearl Blonde, Lilac Frost, Golden Gloss and Caramel Glaze.

Wella Ultimate Smooth Shampoo is formulated with Metal Purifier technology to detox your hair from metals. It also contains Squalane & Omega-9 to deeply nourish hair inside and recreate a protective barrier. Dermatologically tested and suitable for coloured hair.

Benefits:

• Patented technology with Squalane & Omega-9 to deeply nourish hair inside and recreate a protective barrier
• Gentle & effective cleansing power
• With Metal Purifier technology to detox your hair from metals
• Dermatologically tested
• Vegan / formulated without animal derived ingredients
• Color safe 
• Committed to no animal testing*

*Wella company is a member in International Collaboration on Cosmetics Safety

How to use: Apply Ultimate Smooth Shampoo to your wet hair and lather. Rinse and repeat if needed. Follow with the Ultimate Smooth Conditioner or Mask for best results. 

Wella Color Fresh Mask Pearl Blonde is a zero damage, colour depositing mask to revive or transform your colour at home. A conditioning formula with Avocado Oil for easy application with a moisturised and smooth hair feel. Colour is visibly enhanced and shiny. Ideal for pre-lightened and lighter levels 8 and above to maintain platinum finish without dramatically changing the tone. Results visible in as little as 10 minutes. Designed for weekly use. Suitable for use on level 8 and above. Results aren't noticeable on darker levels. 

How to use: Shampoo your hair and towel dry. Use gloves to protect hands and nails from staining. Apply Color Fresh Mask generously, section by section. Leave in for up to 10 minutes. Rinse well and style as usual. 

Tip: For medium textures and lengths, use approximately 30g on your hair (a small scoop of ice cream). 

Wella Color Fresh Mask Chocolate Touch is a zero damage, colour depositing mask to revive your colour at home. A conditioning formula with Avocado Oil for easy application with a moisturised and smooth hair feel. Colour is visibly enhanced and shiny. Revive Brunette hair with an elegant rich chocolate tone. Results visible in as little as 10 minutes. Designed for weekly use. Suitable for use on level 7-4. Results aren't noticeable on darker levels. 

How to use: Shampoo your hair and towel dry. Use gloves to protect hands and nails from staining. Apply Color Fresh Mask generously, section by section. Leave in for up to 10 minutes. Rinse well and style as usual. 

Tip: For medium textures and lengths, use approximately 30g on your hair (a small scoop of ice cream). 

The Wella Professionals Ultimate Color Shine Spray 95ml is a premium hair product designed to enhance and protect the vibrancy of coloured hair. This innovative spray from Wella Professionals is formulated to provide an instant boost of shine and colour protection for all types of coloured hair. Its lightweight formula ensures that your hair remains vibrant and glossy without feeling heavy or greasy. Perfect for daily use, this spray helps maintain the salon-fresh look of your hair, keeping it radiant and full of life.

Benefits:

• Enhances shine and vibrancy of coloured hair.
• Lightweight formula that doesn't weigh hair down.
• Provides long-lasting colour protection.
• Suitable for daily use on all coloured hair types.
  
  

How to use: Style hair as desired. Hold the spray at arm’s length from the hair. Spray lightly over dry lengths and ends. Use as a finishing step for added shine with the complete Wella Ultimate Color routine.

Wella Elements Renewing Mask intensively restores and preserves the natural inner structure and strength of the hair.

The Wella Elements range is free of sulfates, parabens and artificial colorants.

How to use: Apply to damp hair after shampooing, instead of conditioner. Massage in and leave in for 5 minutes before rinsing.

Wella Professionals Ultimate Smooth 24/7 Silky Milk is the professional finishing step designed for daily, on-the-go touch-ups to help smooth frizz and flyaways. This lightweight, non-greasy milk helps keep hair soft, manageable, and beautifully polished throughout the day, while delivering frizz control and long-lasting shine. Formulated for easy application and effortless spreadability, it provides humidity protection, UV protection, and heat protection up to 450°F/230°C. 

Benefits:

• Non-greasy leave-in for smoothness and long-lasting shine.
• Helps control frizz and protects against UV and heat.

How to use: Apply 1-5 pumps to the lengths and ends of damp or dry hair. Gently comb through. Repeat daily if desired.

Wella Professionals Ultimate Smooth 24/7 Silky Milk is the professional finishing step designed for daily, on-the-go touch-ups to help smooth frizz and flyaways. This lightweight, non-greasy milk helps keep hair soft, manageable, and beautifully polished throughout the day, while delivering frizz control and long-lasting shine. Formulated for easy application and effortless spreadability, it provides humidity protection, UV protection, and heat protection up to 450°F/230°C. 

Benefits:

• Non-greasy leave-in for smoothness and long-lasting shine.
• Helps control frizz and protects against UV and heat.

How to use: Apply 1-5 pumps to the lengths and ends of damp or dry hair. Gently comb through. Repeat daily if desired.

The Wella Professionals Ultimate Color Miracle Leave-In Hair Mask is a nourishing treatment designed to enhance and protect coloured hair.

This leave-in hair mask from Wella Professionals is formulated to provide ultimate care for coloured hair, ensuring vibrant and long-lasting colour. Its lightweight formula is easy to apply and works to deeply condition and strengthen hair, leaving it soft, shiny, and manageable. Perfect for maintaining salon-quality colour at home, this mask is a must-have for anyone looking to preserve their hair's vibrancy and health. Ideal for anyone with coloured hair looking to maintain vibrancy and health between salon visits.

Benefits:

• Enhances and protects coloured hair for vibrant, long-lasting results.
• Lightweight formula that deeply conditions without weighing hair down.
• Strengthens hair, leaving it soft, shiny, and manageable.
• Easy to apply, making it perfect for at-home colour maintenance.

How to use: Wash hair with Wella Ultimate Color Shampoo and Conditioner if needed. Apply 1–2 pumps to damp hair. Distribute evenly through lengths and ends. Leave for 30 seconds. Do not rinse. Style as desired.

The Wella Professionals Ultimate Color Miracle Leave-In Hair Mask is a nourishing treatment designed to enhance and protect coloured hair.

This leave-in hair mask from Wella Professionals is formulated to provide ultimate care for coloured hair, ensuring vibrant and long-lasting colour. Its lightweight formula is easy to apply and works to deeply condition and strengthen hair, leaving it soft, shiny, and manageable. Perfect for maintaining salon-quality colour at home, this mask is a must-have for anyone looking to preserve their hair's vibrancy and health. Ideal for anyone with coloured hair looking to maintain vibrancy and health between salon visits.

Benefits:

• Enhances and protects coloured hair for vibrant, long-lasting results.
• Lightweight formula that deeply conditions without weighing hair down.
• Strengthens hair, leaving it soft, shiny, and manageable.
• Easy to apply, making it perfect for at-home colour maintenance.

How to use: Wash hair with Wella Ultimate Color Shampoo and Conditioner if needed. Apply 1–2 pumps to damp hair. Distribute evenly through lengths and ends. Leave for 30 seconds. Do not rinse. Style as desired.

This premium shampoo from Wella Professionals is formulated without sulfates, ensuring a gentle cleanse that preserves the richness of your hair colour. It helps maintain the brilliance of your colour-treated hair while providing nourishment and hydration. With its advanced formula, this shampoo is perfect for those looking to extend the life of their hair colour and keep their locks looking salon-fresh. Ideal for individuals with colour-treated hair seeking to maintain and enhance their hair's vibrancy and health.

Benefits:

• Sulfate-free formula for gentle cleansing.
• Preserves and enhances hair colour vibrancy.
• Nourishes and hydrates coloured hair.
• Helps extend the life of salon-fresh colour.

How to use: Apply to wet hair and lather. For optimal results, follow with the Wella Ultimate Color Conditioner and the Wella Ultimate Color Miracle Leave-In Mask once a week.

This luxurious conditioner is formulated to provide intense nourishment and protection for coloured hair, ensuring that your hair remains vibrant and healthy-looking. With its advanced formula, it helps to lock in colour and prevent fading, while also smoothing and detangling hair for a silky finish. Ideal for all hair types, this conditioner is a must-have for anyone looking to extend the life of their hair colour. Perfect for anyone with coloured hair looking to maintain and enhance their hair's vibrancy and health.

Benefits:

• Locks in colour and prevents fading for long-lasting vibrancy.
• Provides intense nourishment and hydration to coloured hair.
• Smooths and detangles hair, leaving it silky and manageable.
• Suitable for all hair types, ensuring versatile use.

How to use: After using the Wella Ultimate Color Shampoo, apply to clean, damp hair. Leave it for 30 seconds and rinse. Alternate with the Wella Ultimate Color Miracle Leave In Mask once a week.

Wella Color Fresh Mask Golden Gloss is a zero damage, colour depositing mask to revive your colour at home. A conditioning formula with Avocado Oil for easy application with a moisturised and smooth hair feel. Colour is visibly enhanced and shiny. Revive light blonde and highlighted hair, with sophisticated golden tones. Results visible in as little as 10 minutes. Designed for weekly use. Suitable for use on level 7 or lighter. Results aren't noticeable on darker levels. 

How to use: Shampoo your hair and towel dry. Use gloves to protect hands and nails from staining. Apply Color Fresh Mask generously, section by section. Leave in for up to 10 minutes. Rinse well and style as usual. 

Tip: For medium textures and lengths, use approximately 30g on your hair (a small scoop of ice cream)

Note: This mask appears deeper than it appears.

Wella Color Fresh Mask Copper Glow is a zero damage, colour depositing mask to revive your colour at home. A conditioning formula with Avocado Oil for easy application with a moisturised and smooth hair feel. Colour is visibly enhanced and shiny. Revive and maintain vibrant copper tones on hair levels 5 and above. The lighter the hair, the brighter the result. Results visible in as little as 10 minutes. Designed for weekly use. Suitable for use on level 5 and lighter. Results aren't noticeable on darker levels. 

How to use: Shampoo your hair and towel dry. Use gloves to protect hands and nails from staining. Apply Color Fresh Mask generously, section by section. Leave in for up to 10 minutes. Rinse well and style as usual. 

Tip: For medium textures and lengths, use approximately 30g on your hair (a small scoop of ice cream). 

Wella Color Fresh Mask Lilac Frost is a zero damage, colour depositing mask to revive or transform your colour at home. A conditioning formula with Avocado Oil for easy application with a moisturised and smooth hair feel. Colour is visibly enhanced and shiny. Anti-yellow formula to revive blonde hair, ideal for pre-lightened and lighter tones. Results visible in as little as 10 minutes. Designed for weekly use. Suitable for use on levels 8 and above. Results aren't noticeable on darker levels. 

How to use: Shampoo your hair and towel dry. Use gloves to protect hands and nails from staining. Apply Color Fresh Mask generously, section by section. Leave in for up to 10 minutes. Rinse well and style as usual. 

Tip: For medium textures and lengths, use approximately 30g on your hair (a small scoop of ice cream).