Create smooth, sleek and long-lasting styles in half the time* on long, thick or curly hair with the new ghd Max Wide Plate Styler. Designed with dual-zone technology and 70% larger plates** with no extreme heat.

Fitted with wide 1.65"" styling plates harnessing two new generation heat sensors for consistent heat distribution, the new ghd max hair straightener is ideal for styling long, thick and curly hair types in half the time*. Evenly maintaining the optimum styling temperature of 185°C from root to tip for premium results without compromising the condition of your hair, the ghd max delivers professional performance for quick, easy styling with flawless results.With a 30 second heat up time and featuring an automatic sleep mode that shuts down after 30 minutes of non-use, you can style quickly and confidently with our best hair straightener for thick hair.

The ghd max is engineered to maintain healthy tension and efficient heat transfer from the plates into the hair, to give 80% more shine† and up to 2x less frizz†† for a long-lasting, salon-quality finish. With smooth, contoured plates that glide effortlessly through the hair and a sleek design with curved edges, create glass like straight styles or loose natural looking waves with the ghd max.

Use with the ghd Straight On - Straight & Smooth Spray to get up to 3x less frizz††.

Price includes:

• ghd Max Wide Plate Styler
• Protective plate guard

Product features:

• Dual-zone technology:patented heater system controls 185°C consistently across both plates, guaranteeing sleek and smooth results from root to tip, even on the thickest of hair, with no extreme heat
• ghd's widest surface ceramic floating plates: smooth with high gloss coating to help eliminate frizz and provide enhanced shine
• Sleek rounded design with curved edges: allows you to create straight styles or loose waves, snag-free and easily
• Optimum styling temperature of 185°C: any hotter damages the hair, any cooler and the result is compromised
• Time saving transformation:70% larger plates**, perfect for styling all hair types even quicker
• Plate dimensions: 3.54 x 1.65 inches
• Universal voltage: for outstanding performance wherever you are in the world
• Professional length 2.7m cable
• Sleep mode: switches off if not used for 30 minutes
• 30 second heat-up time
• AU three pin plug

Warranty:

ghd offer a 2 year warranty on their styling tools.

The Redken Extreme Length Conditioner is designed to strengthen damaged hair and help it to grow longer, with the key ingredient being Biotin. It creates smoothness and shine while strengthening hair, with lightweight nourishment.

How to use: After shampooing hair with Redken Extreme Length Shampoo, apply to hair, concentrating on the mid lengths to ends. Massage in and leave for 2-5 minutes. Rinse and follow with Redken Extreme Length Sealer (Leave in Treatment).

The Hi Lift True Blonde Zero Yellow Pure Silver Conditioner keeps blonde and grey hair looking fresh, eliminating brassy tones. Hydrates, strengthens and smooths hair and leaving it with a luminous shine. 

Paraben Free, enriched with Macadamia & Coconut Oil. Suitable for vegans.

Humidity, Thermal and UV Defence.

How to use: For best results use with Hi Lift True Blonde Zero Yellow Pure Silver Shampoo. Apply a small amount to damp, pre-shampooed hair and massage through mid lengths and ends. Leave in for 3-5 minutes if preferred, and rinse out.

The Goldwell Style Fix Hair Lacquer Super Firm is a super firm hair lacquer, with mega hold, lasting control and manageability. Hold factor 10.

Experience Pure Miracle Renew Shampoo, a sulfate-free, paraben-free, gluten-free, and vegan-friendly formula that offers comprehensive defense against UV rays, thermal stress, and humidity. This rejuvenating shampoo is specially formulated to restore hair that is stressed from exposure to environmental elements, heat styling, chemical services, and water damage.

Infused with organic actives, it revitalizes fragile and weakened hair from chemical treatments, leaving it feeling soft and smooth without any heaviness. Natural anti-aging ingredients provide protection against free radicals, while antioxidants defend against color fading. Natural elastic bio-polymers strengthen hair, enhancing resilience and elasticity.

Moisturising actives with anti-humidity properties combat frizz, while vitamins and natural oils nourish and repair all types of damaged hair. Additionally, a natural anti-irritant shields the scalp from allergens. Transform your hair care routine with PURE Miracle Renew Shampoo for healthier, revitalized hair that shines with strength and vitality.

How to use: Apply to wet hair and massage into a lather. Rinse. Repeat if necessary. For best results follow with Pure Miracle Renew Conditioner or Pure Miracle Renew Mask for a more intense treatment. 

Angel En Provence Helichrysum Wakening Hydration Cream is enriched with Helichrysum and other botanical extracts to nourish the hair from within, our unique leave-in formula can enhance UV ray protection of hair and prevent dryness, frizz and split ends caused by environmental damage. Easy to be applied and absorbed by hair from ends to roots.

How to use: Apply a small amount into palm, rub hands together and distribute evenly through towel-dried or dry hair. Leave-in.

• NO parabens
• NO Sodium Lauryl Sulfate
• NO Laureth Sulfate
• NO Mineral Oil or Parafin Oil
• NO Propylene Glycol
• No Animal Testing
• Organic Natural Ingredients

The Kerastase Blond Absolu Masque Ultra-Violet is a rich deep purple mask that neutralises brassiness and unwanted yellow tones while deeply nourishing and restoring sensitised, lightened hair.

The powerful combination of Hyaluronic Acid and Edelweiss flower soothes hair, protecting it from daily oxidation and polution particles. This non-staining hair mask can be used once a week, or as often as needed to neutralize brassy tones and keep your blonde hair luminous & cool.

Benefits:

• Neutralises brassy and yellow undertones for a flawless blonde
• Deeply restores, reconstructs and nourishes the fibre
• Radiant shine and improved softness

Key Ingredients:

Hyaluronic Acid: fills and repairs fibre wounds from within for a uniform, deeply nourished cuticle. This ultra concentrated acid strengthens hair, preventing future breakage.

Edelweiss flower: is rich in anti-oxidants to protect hair against daily damage. It also softens and calms sensitised hair fibres.

Ultra Violet neutralisers: are highly concentrated pigments that act immediately on the fibre to neutralise and remove brassy & yellow undertones, revealing a radiant natural shine.

How to apply:

Apply to shampooed and towel-dried hair. Massage through lengths and ends. Leave on at least 5 minutes, or longer depending on desired degree of neutralisation. Rinse thoroughly. In case of contact with eyes, rinse them immediately and thoroughly.

Struggling with hair loss and thinning? Discover the Kerastase Genesis Homme Bain, a hair thickening and volume boosting shampoo for men with weakened hair, prone to thinning. This shampoo gently clarifies scalp, hair & beard, provides volume & texture and instant thickening hair action. Powered with a cocktail of highly efficient ingredients to instantly strengthen and thicken the hair fiber for an immediate fuller look with 5x fuller hair. 

+85%* less breakage and more resistant
+38%* Volumized hair/ more volume
+28%* Softer hair

*Instrumental test, after application of Bain de masse

Benefits:

• Gently clarifies scalp, hair & beard
• Provides volume & texture
• Instant thickening hair action
• Gives the sensation of having more hair

Key Ingredients:

Creatine: Strengthens hair fiber & plumps up existing hair to create an immediate fuller look.
Ginger Roots: Known for its ability to protect against daily external aggressor, it boosts hair cells turnover and stimulates scalp.

How to use: 

Work shampoo through wet hair. Rinse thoroughly. Follow with Kerastase Genesis Homme Texturiser. 

Redken Frizz Dismiss Shampoo is a Sulfate Free shampoo to help smooth hair and control frizz. It will lock in moisture and repel humidity. For all types of frizzy hair.

How to use: Apply to wet hair, lather with a massaging motion and then rinse thoroughly.

Tip: For best results follow with Redken Frizz Dismiss Conditioner. Use a leave in treatment that suits your hair type. 

The Kerastase Nutritive Bain Satin Riche Shampoo was specifically created for very dry and sensitized hair. Its highly nutritive formula removes residues, with anti-dryness polymers that provide intense nutrition and strength. Contains essential nutrients to nourish and reinforce dry hair. This nourishing ingredient helps to purify the hair carefully, easing detangling and bringing a soft and smooth touch to the fiber. Fingers easily slide through the hair, without any resistance. 

Benefits:

• Revitalises and strengthens very dry hair to fight dehydration
• Restores hair thickness and shine
• Gives hair more structure and strength
• +56% of immediate hydration and 72H nutrition*
• +58% more softness*
• +85% more shine*

*Instrumental test, after application of Bain Satin Riche

Key Ingredients:

• Plant-Based Proteins: Blended with fatty acids, omega and vitamins, they feed the hair with essential nutrients
• Niacinamide: A derivative of Vitamin B3 that locks in nutrition, making this niacinamide shampoo able to strengthen the fibre barrier for long-lasting health.
• Glycerin: From vegetal origin, glycerin boosts the global hydrating performance of the formula.

How to use: Apply to damp hair, emulsify, rinse and repeat.

Tip: Follow with the Kerastase Nutritive Masquintense Riche. This nourishing treatment masque is ideal for thick, very dry hair types.  

The Wella EIMI Nutri Curls Boost Bounce Mousse increases volume and definition to curls, while adding shine and reducing frizz. Hold level - 2.

How to use: Shake well before use. Apply evenly on damp hair. Let air dry or use the diffuser.

Create super sleek and healthy-looking results with the ghd Straight On - Straight & Smooth Spray. Designed to work in harmony with your styler for a professionally smooth finish and maximum frizz control.

This lightweight, invisible feel hair product instantly smooths hair, 8/10 agree*, for ultimate results when used with your hair straightener. Delivering straight hair until the next day, 7/10 agree* and longer frizz control, 8/10 agree**, ghd straight on spray is your essential anti frizz hair styling product.

Incorporating the unique ghd heat protection system, harnessing a two-fold action of protecting polymers and conditioning agents to smooth the surface of the hair to protect against damage, ghd straight on spray strengthens and smooths hair fibres for a professional end finish.

Product features:

• Contains the ghd heat protection system
• Instantly smooths hair, 8/10 agree*
• Longer frizz control, 8/10 agree**
• Works in harmony with heated styling tools
• Offers up to 2x less frizz
• Professional end results
• Suitable for all hair types

How to use: Spray into damp hair or apply on dry hair.

HYDRATE-ME.RINSE

Restore and replenish the hair, with the luxurious, smoothing Kevin Murphy Hydrate Me Rinse conditioner. Ideal for normal to dry hair, providing moisture, gloss and detangling prosperities from Evening primrose oil and Kakadu Plum.

How to use: 

Apply to freshly washed hair and allow the hair to absorb the benefits for 1-2 minutes, follow with a refreshing rinse. For optimal results, use after washing with HYDRATE-ME.WASH.

Benefits: 

• Sulphate free
• Paraben free
• Cruelty free
• Antioxidant-rich
• Adds moisture & shine
• Packed with vitamins
• Adds smoothness

Key Ingredients: 

• Kakadu Plum helps smooth the surface of the hair to lock in essential moisture.
• Jojoba Esters adds moisture to the hair while helping to make the hair more resilient to tangles and preventing damage and split ends.
• Shea Butter delivers moisture to dry or damaged hair from root to tip, and helps repair and protect against environmental stressors, dryness and brittleness.
• Evening Primrose Oil hydrates and helps soften the hair. It contains Phospholipids that are hydrophilic, meaning they are moisture-loving and attracted to moisture.

Davines OI Shampoo is ideal for all hair types. Infused with nourishing Roucou Oil, it is perfect for daily use. Maintain soft, shiny and voluminous hair with antioxidant action and long lasting perfume.

Benefits:

• Delicate and sensory cleansing
• Strengthens hair
• Detangles
• Soft, shiny and full bodied hair
• Persistent perfume.
• Protects against environmental damage

How to use:

Gently massage into scalp and rinse thoroughly. For best results, follow with Davines Oi Conditioner.

The Wella Professionals EIMI Mistify Me Strong Hairspray brings instant hold to your style thanks to the MICROMIST technology. Formulated with extra-fine diffusion for firm hold up to 24hrs. Hold level - 3.

How to use: Shake. Hold at arm's length and spray evenly to set the hair.

The L'Oreal Absolut Repair 10-in-1 Oil is a leave in treatment that provides 10 amazing benefits to hair. Formulated with Wheat Germ Oil. Ideal for normal to sensitized hair.

10 Benefits:

1) Nourishment

2) Resurfacing

3) Lightweight touch

4) Softness

5) Detangling

6) Conditioning

7) Manageability

8) Shine

9) Protection

10) Smoothness

How to use: Apply a small amount to towel-dried hair. Spread evenly through mid-lengths and ends. Do not rinse. Style as usual.

The De Lorenzo Instant Rejuven8 Conditioner contains a rich formulation that extends the life of coloured hair while replenishing lost moisture, maximising colour vibrancy and detangling hair. Contains Baobab Protein, Ginkgo Biloba and Berry extracts.

How to use: After using the De Lorenzo Instant Rejuven8 Shampoo, apply a small amount to damp hair, comb through to the ends and leave for 2 -3 minutes. Ensure you rinse well. Follow with the De Lorenzo Instant Rejuven8 The Ends.

The Eleven Australia Miracle Hair Mask contains an antioxidant rich formula to restore and treat lost moisture. Hair is left feeling strong and hydrated.

How to use:

Apply to freshly washed, towel dried hair. Leave in for 10-15 minutes, then rinse.

Angel En Provence Verbena Oil Control Shampoo gently cleanses oily hair and scalp without irritation or over stimulation.

Containing organic Verbena Essence, Lemon Extract and mild Rose Water, this shampoo helps restore vitality and lustre to hair, leaving it soft, vibrant and refreshing with natural orange fragrance.  

How to use: Wet hair and apply shampoo to hair and scalp. Massage in, creating a lather. Rinse thoroughly. 

Tip: For best results, follow with Angel Verbena Oil Control Conditioner. Suitable for daily use.

NO Parabens
NO Sodium Lauryl Sulfate
NO Laureth Sulfate
NO Mineral Oil or Paraffin Oil
NO Propylene Glycol
No Animal Testing
Organic Natural Ingredients 

Angel En Provence Helichrysum Pure Nourishing Mask is for dry, damaged or frizzy hair. Enriched with Helichrysum to thoroughly alleviate scalp irritation while rejuvenating and revitalising damage caused by hot styling tools and environmental elements.  Leaves hair refreshed, lustrous and easy for styling. Contains Shea Butter to deeply condition and nourish each hair for a vibrant and healthy look.

How to use: After shampooing, apply treatment to hair from roots to ends. Massage in. Leave in for 5-10 minutes. Rinse thoroughly.

Tip: For the best results use steam or cover hair with a hot towel. 

• NO parabens
• NO Sodium Lauryl Sulfate
• NO Laureth Sulfate
• NO Mineral Oil or Paraffin Oil
• NO Propylene Glycol
• No Animal Testing
• Organic Natural Ingredients

The Wella Oil Reflections Luminous Instant Conditioner is a 30-second smoothening and nourishing conditioner with white tea extract to lock moisture in, leaving the hair luminous and smoother. Suitable for all hair types.

How to use: 

After using the Wella Oil Reflections Luminous Reveal Shampoo, apply to damp hair. Leave in for 30 seconds and rinse thoroughly.

Redken Scalp Relief Dandruff Control is a gentle shampoo formulated with Pyrithione Zinc to help remove dandruff. It is a unique dry/wet formula. The intital dry application targets the dandruff and then once the water is applied it clarifies and cleanses the scalp to get rid of the dandruff.

How to use: It can be used daily. Can be applied onto wet or dry hair. Leave for 5 minutes and then rinse out.

Follow with a conditioner of your choice.

The De Lorenzo Instant Illumin8 Shampoo instantly cleanses blonde and pre-lightened hair to neutralise unwanted yellow tones with a concentrated blue-violet pigment-infused formula. Contains Baobab Protein, Chamomile and Wine Extracts to enhance gloss, provide UV sun protection and brighten blondes.

It is recommended to wear gloves as temporary staining of hands can occur due to the strong deposit of colour.

How to use: Apply to wet hair, lather with a massaging motion and then rinse thoroughly. Follow with the De Lorenzo Instant Illumin8 Conditioner.

The De Lorenzo Instant Rejuven8 Shampoo is a mild cleanser with a rich lather that extends the life of coloured hair while maximising colour vibrancy and providing moisture and softness to hair. Formulated with Baobab Protein, Gingko Biloba and Berry extracts.

How to use: Apply to wet hair, lather with a massaging motion and then rinse thoroughly. For optimal results, follow with the De Lorenzo Instant Rejuven8 Conditioner.

The Nutritive Masquintense Riche by Kérastase is a deeply nutritive ultra-concentrated rich hair mask for very dry medium to thick hair. The best hair mask for thicker hair, it contains anti-dryness polymers to maintain hair’s lightness and movement, and essential nutrients that boost the formula’s ability to nourish and reinforce the hair. The rich creamy texture feeds hair with nutrients and moisture for instant suppleness, radiant shine, and a satin touch. +89% immediate hydration & 72H nutrition.* *Instrumental test results immediately after application of Masquintense Riche

Benefits: 

• Thick white and creamy texture
• Intensely hydrates fibre for an extremely soft and shiny finish
• Helps preserve nutrition for longer by penetrating deep into the fibre
• Seals cuticles to hold moisture
• +89% immediate hydration & 72H nutrition*
• +52% more softness*
• +79% more shine*

*Instrumental test, after application of Masquintense Riche.

How to use: 

After rinsing shampooed hair, apply the mask to towel dried hair lengths and ends. Massage through to distribute product. Leave on for 3-5 minutes. Rinse.

Tip: For best results, use in combination with the Kerastase Nutritive Bain Satin or Bain Satin Riche.

The Redken Extreme Length Shampoo is strengthening shampoo with Biotin, to help weak and damaged hair grow longer. It strengthens weakened areas to prevent breakage, so hair grows longer and stronger. 

How to use: Apply to wet hair. Lather. Rinse.

Tip: For best results, follow with Redken Extreme Length Conditioner and Length Sealer

Absolut Repair Shampoo offers the ultimate professional repair experience for damaged and over processed hair. 77% less surface damage and 7x shinier hair. Enriched with Wheat Protein and Gold Quinoa extract, combines intense resurfacing with a lightweight touch. Instant tailor-made hair repair. Deep hydration without weighing down the hair. More resistant, smooth, and shiny hair.

How to use: Massage into damp hair to create a lather. Rinse. Repeat if necessary and follow with Absolut Repair Conditioner, Mask, or Golden Mask.

Tip: For an optimum anti hair damage result, apply the three step Absolut Repair haircare routine including the cleansing and nourishing shampoo, the deep repairing mask and the 10-In-1 multi purpose leave in spray.

The Wella Invigo Blonde Recharge Cool Blonde Conditioner keeps the hair well conditioned and ensures natural, coloured, or highlighted blonde tones remain as vibrant and rich with blonde colour as possible.

Formulated with colour pigments to keep blonde tones vibrant, prevent yellowing, and eliminate brassiness, whilst leaving hair tamed and conditioned. Works with natural, coloured, and highlighted blonde hair.

How to use:

After using the Wella Invigo Blonde Recharge Cool Blonde Shampoo, apply to damp hair and distribute evenly. Leave for 3-5 minutes according to desired colour intensity, then rinse thoroughly.