Experience the ultimate luxury in hair care with the New Pure Lamellar Vitality Glass Hair Treatment, featuring Pure’s exclusive ‘Pure Complex’™ crafted from certified 100% organic extracts. Shine bright and transform your hair with this fast-acting, weightless hydration conditioning elixir. Experience silky softness, reflective shine, and instant illuminating effect, leaving your hair vibrant for a glass-like finish. Designed for all hair types, this vegan, sulphate-free, paraben-free, cruelty-free, and gluten-free glass hair treatment is enriched with organic Jojoba Oil and Sunflower Oil.

Formulated with selective treatment oils, which strengthen your hair from within, reduce breakage and overall enhance hair vitality and shine. Jojoba Oil is a powerhouse of nourishment, enriched with vitamin E to promote hair health and encourage strong growth. Its vitamin B content helps fortify strands, minimising breakage for healthier, more resilient hair. Sunflower oil is a lightweight, nutrient-rich oil that deeply nourishes the hair and scalp. Packed with vitamins A and C, it enhances moisture retention and supports overall hair health. Acting as a natural sunscreen, it helps protect strands from UV damage while maintaining a healthy scalp environment. Sunflower Oil also reduces inflammation and promotes strong, healthy hair growth.

How to use: After shampooing using the Pure Lamellar Vitality Shampoo, squeeze out excess water from hair, then apply directly to hair saturating from mid-lengths to ends. Massage into a creamy lather, then rinse clean. Use one dose (20ml) though the amount may vary depending on hair length. Some users may experience a gentle warming sensation as the product activates upon contact with water. Rinse off prior to styling.

Add body and volume to fine, limp hair with the Moroccanoil Extra Volume Shampoo. Contains a lightweight formulation to weightlessly cleanse hair while increasing volume and shine. It is safe for coloured hair as it is sulphate and paraben free.

How to use:

Wet your hair thoroughly and shampoo - massaging in. Rinse and repeat if necessary. For optimal results, follow with the Moroccanoil Extra Volume Conditioner.

Intensely nourish hands, nails, and cuticles with the Moroccanoil Hand Cream. This rich yet fast-absorbing moisturiser features antioxidant-rich Argan Oil, Hyaluronic Acid to attract and lock in moisture, Squalane to help soften and smooth skin, and a blend of Cocoa and Shea Butters to help increase moisture and strengthen the skin barrier. Free of parabens and mineral oil.

Fragrance: Fragrance Originale – Iconic and memorable. Spicy amber and sweet florals.

How to use: Massage a pea-sized amount onto clean hands and cuticles daily, as often as needed.

The Oribe Heatless Styling Balm is lightweight, formulated for fine-to-medium strands, defines heatless styles and air-dried waves alike. Our Curative Blend strengthens fragile hair while fermented yerba mate extract adds a healthy, glossy shine. Hair is left fortified, frizz-free, and touchably soft.

Benefits:

• Creates lasting styles without the need for heat
• Leaves hair defined and polished with touchably-soft hold
• Imparts a healthy shine while smoothing frizz and fly-aways
• Strengthens fragile, weak hair to prevent and reduce breakage

How to use: Apply to damp hair and set with preferred heatless styling method. Can also be air-dried to define waves and natural texture.

The Oribe Supershine Hydrating Shampoo is a moisturising shampoo that highlights the chicest sheen for the ultimate illumination with lasting luster and an elegant polish.

Benefits: 

• High shine, moisturising shampoo
• Helps maintain hair's natural oils
• Provides optimal level of shine without weighing hair down

How to use: Lather, indulge, rinse. For optimal results, follow with the Oribe Supershine Hydrating Conditioner.

The Oribe Moisture & Control Cleansing Creme is a non-foaming conditioning formula that is rich in purifying oils, citrus fruit extracts and refreshing water-mint essence to gently clean strands and energize the scalp while protecting color, calming frizz and restoring moisture. The result: complete silky softness, no tangles. Ideal for all hair types—especially curly, coarse and textured.

Benefits:

• Non-foaming formula gently removes dirt, oil and build up
• Detangles, moisturises and smooths hair
• Leaves scalp balanced and soothed
• Strengthens and protects from damage
• Reduces frizz and improves hair's manageability
• Protects colour from fading

How to use: Massage into wet hair and scalp. Indulge for one to two minutes. Rinse. Follow with the Oribe Intense Conditioner for Moisture & Control for extra moisture.

Instantly illuminate blonde and silver hair types with the Oribe Bright Blonde Shampoo. This revitalising violet shampoo corrects brassiness and yellow tones while brightening natural highlights for hair that is healthier, shinier, lit from within.

Benefits:

• Gently cleanses
• Visibly brightens and eliminates brassiness
• Can be used daily to brighten and tone blonde hair

How to use: Lather, indulge, rinse. For optimal results, follow with the Oribe Bright Blonde Conditioner.

Rebuild each fiber with the Oribe Gold Lust Transformative Masque. Formulated with curative White Tea, Baobob and Jasmine extracts and our bio-restorative complex to improve elasticity and fortify hair to rediscover its softness, body and inner brilliance. Restore overworked hair to its prime with each dose.

Benefits:

• Provides intense nourishment and conditioning
• Rebuilds and fortifies each fibre
• Strengthens the cuticle and fills in weak spots
• Improves elasticity for ageless hair
• Restores overworked hair to a youthful state
• Adds softness, shine and body

How to use: After shampooing using the Oribe Gold Lust Repair & Restore Shampoo, massage in the Transformative Masque. Indulge (for as long as you want), and then rinse.

Purify hair and scalp without stripping their essence with the Oribe The Cleanse Clarify Shampoo. Volcanic ash powers this detoxifying mousse, which polishes away dirt, oil, and product buildup. Hair is restored, with a new inner glow.

Benefits:

• New approach to clarifying that uses skincare exfoliants
• Aerosol mousse transforms into a creamy lather to deeply cleanse without stripping
• Clarifies by polishing away dirt, oil and product build up
• Removes mineral buildup from hard water and chlorine
• Preps hair for treatments and processing

How to use: Massage foam into hair and scalp, indulge, rinse. (Repeat, if needed, for ultra-clean hair.) Use once a week or as desired.

Condition, hydrate and soften hair with the Oribe Run Through Detangling Primer. This lightweight conditioning detangler primes hair for immediate glide-through combing, leaving strands silky soft and incredibly touchable. Our cuticle-sealing formula protects hair from damage caused by heat styling and comb-resistant knots.

Benefits:

• Immediately detangles unruly knots
• conditions, hydrates and softens hair
• Seals the cuticle to even out porosity and boost shine
• Protects from breakage and improves hair health
• Provides heat protection
• Primes hair for styling

How to use: Mist lightly from roots to ends. Comb through (effortlessly) and style.

Extend your style while protecting your tresses with the Oribe Mystify Restyling Spray. This hydrating spray reactivates yesterday’s products to restyle while nourishing, strengthening and shielding against thermal damage.

Benefits:

• Refreshes the life of a style from the day before
• Strengthens and protects hair to help prevent breakage
• Provides 450°F (232°C) heat protection
• Offers light styling hold to reactivate product already in the hair
• Lightly hydrates and detangles making restyling more manageable

How to use: Shake and mist on next day hair. Heat style or air dry to redefine your style.

The Oribe Beautiful Color Masque is formulated with the latest color-maintenance technology, allowing you to add life and shine to your hair. Intense, cuticle-enriching conditioning, color-protecting UV filters and next-generation frizz-taming bio-polymers supercharge this color-enhancing, hair-repairing, glossifying masque.

Benefits: 

• Enhances colour vibrancy
• Ultimate luxury conditioning masque for colour-treated hair
• Keeps hair in the best condition, both in response to an d in preparation for ongoing colour treatments

How to use: After shampooing, massage in and indulge for 5 to 10 minutes (or longer if you like). Rinse. Thick Hair can splurge daily.

Lust Peach Colour Mask is enriched with Argan Oil and is suitable for all hair types. A luxurious colour treatment that deposits intense pigment, hydrates and repairs the hair. Lust Colour Masks are designed to enhance vibrancy, refresh tone, add colour and shine in natural or coloured hair. Your hair will be left deeply conditioned, smooth and shiny.

Camellia Sinensis Leaf Extract is a humectant that will add moisture to the hair and scalp. It has powerful antioxidant, anti-inflammatory and anti-microbial properties. Cassia Seed will moisturise the hair and add brilliant shine as well as helping to maintain a healthy scalp.

• Deposits pretty pastel peach tones in blonde hair
• Best suited on level 7-10

How to use: Apply a generous amount to clean towel dried hair and leave in for 2-10 minutes depending on the desired colour intensity. Rinse until water runs clear. For intense colour, apply to clean dry hair and leave for 5-10 minutes depending on desired colour intensity.

Lust Red Colour Mask is enriched with Argan Oil and is suitable for all hair types. A luxurious colour treatment that deposits intense pigment, hydrates and repairs the hair. Lust Colour Masks are designed to enhance vibrancy, refresh tone, add colour and shine in natural or coloured hair. Your hair will be left deeply conditioned, smooth and shiny.

Camellia Sinensis Leaf Extract is a humectant that will add moisture to the hair and scalp. It has powerful antioxidant, anti-inflammatory and anti-microbial properties. Cassia Seed will moisturise the hair and add brilliant shine as well as helping to maintain a healthy scalp.

• Enhances vibrant cool red tones in coloured or natural hair.
• Best suited on levels 5-8.

How to use: Apply a generous amount to clean towel dried hair and leave in for 2-10 minutes depending on the desired colour intensity. Rinse until water runs clear. For intense colour, apply to clean dry hair and leave for 5-10 minutes depending on desired colour intensity.

ANGEL.MASQUE

Deeply condition, strengthen and repair fine, chemically treated or coloured hair with the thickening Kevin Murphy Angel Masque. Infused with Quinoa proteins, Tripeptides, Lotus flower and Bamboo extracts.

How to use: Apply to freshly washed hair and massage into hair and scalp for 2 to 10 minutes to fully absorb the benefits, follow with a refreshing rinse. For optimal repairing results, use after washing with ANGEL.WASH.

Benefits: 

• Sulphate free, paraben free & cruelty free
• Instantly restores the appearance of distressed, fine and damaged hair
• Imparts rich moisture and shine
• Contains nourishing ingredients to help restore, repair and strengthen
• Adds volume and fullness to the hair
• Colour-safe and gentle enough for all hair types

Includes:

1x K18 Molecular Repair Mask 50ml

A professional leave-in treatment mask that works on the molecular level to reverse hair damage in just 4 minutes. Powered by the K18PEPTIDE™, clinically proven to repair damage caused from bleach + colour, chemical services and heat* – delivering immediate and lasting results that restore strength, softness, smoothness and bounce. This formula is vegan, colour-safe, cruelty free and suitable for all hair types.

1x K18 Heat Bounce Conditioning Heat Protectant 47ml

A next-generation leave-in heat protectant that goes deeper than traditional formulas to shield hair from damage. Powered by resilicore™ heat-shielding technology, it penetrates into the hair’s inner cortex to fortify from within, delivering powerful protection and visibly healthier results.

1x K18 Astrolift Reparative Volume Spray 47ml

A lightweight, buildable volume spray, powered by K18PEPTIDE™ to reverse bounce-depleting damage that can impact all hair types--especially fine, fragile, aging + breakage-prone hair. Hair fiber thickening, non-sticky blend helps hair look and feel fuller, delivering flexible volume for up to 2 days*-with or without heat styling on dry or towel-dried hair.

Includes:

1x Moroccanoil Hydrating Shampoo 500ml

Designed to re-hydrate your hair where it needs it most. It is safe for coloured hair and is sulphate and paraben free. It is gentle enough for daily use.

1x Moroccanoil Hydrating Conditioner 500ml

Conditions and detangles dehydrated hair. This gentle, daily-use formula leaves hair smoother, more manageable and easier to style. Infused with antioxidant-rich argan oil, vitamins A and E and moisturizing red algae for optimal hydration for all hair types—from normal to dry hair.

Includes:

1x Olaplex No.0.5 Scalp Longevity Treatment 5ml

Balances, strengthens and promotes an ideal hair growth environment. This lightweight scalp treatment instantly soothes and calms the scalp while providing a boost of hydration and nourishment. The scalp ages more quickly than other areas of the skin due to slower cell turnover and a lower barrier function.

1x Olaplex No.3 Hair Perfector 100ml

This best-seller is an at-home treatment that reduces breakage and strengthens hair, improving its look and feel. It will restore your hair's healthy appearance and texture by repairing damage and protecting hair structure. Suitable for all hair types, especially for those with visible damage.

1x Olaplex No.4 Bond Maintenance Shampoo 100ml

A highly nourishing and reparative shampoo that repairs and protects damaged hair by re-linking broken bonds. Formulated with patented Olaplex Bond Building Chemistry to restore, repair, and hydrate the hair without adding excess weight for strong, healthy and shiny hair. 

1x Olaplex No.5 Bond Maintenance Conditioner 100ml

A highly-moisturising, reparative conditioner that helps to restore the internal strength of hair while adding moisture levels to add incredible shine and manageability. Formulated with patented Olaplex Bond Building Chemistry to restore, repair and hydrate the hair without adding excess weight. Eliminates damage and frizz for strong, healthy, shiny hair using the 3-4-5 system. Suitable for all hair types and textures.

Includes:

1x Moroccanoil Hydrating Shampoo 70ml

Designed to re-hydrate your hair where it needs it most. It is safe for coloured hair and is sulphate and paraben free. It is gentle enough for daily use. If you have damaged dry hair try the Moroccanoil Moisture Repair formula.

1x Moroccanoil Hydrating Conditioner 70ml

Helps to condition and detangle dehydrated hair. This gentle, daily-use formula leaves hair smoother, more manageable and easier to style. Infused with antioxidant-rich argan oil, vitamins A and E and moisturizing red algae for optimal hydration for all hair types—from normal to dry hair. Color-safe. Sulfate-free, phosphate-free and paraben-free.

1x Moroccanoil Original Treatment 25ml

This Treatment is the original product that created world-wide madness over argan oil. It can be used as a conditioning, styling and finishing tool. Infused with antioxidant-rich argan oil and shine-boosting vitamins, this completely transformative hair treatment detangles, speeds up drying time and boosts shine—leaving you with beautiful, nourished, manageable, and smooth hair with each use. Just one application of Moroccanoil Treatment increases hair’s shine by up to 118%, according to an independent study.

1x Moroccanoil Hand Cream Fragrance Originale 40ml

Intensely nourish hands, nails, and cuticles with the Moroccanoil Hand Cream. This rich yet fast-absorbing moisturiser features antioxidant-rich Argan Oil, Hyaluronic Acid to attract and lock in moisture, Squalane to help soften and smooth skin, and a blend of Cocoa and Shea Butters to help increase moisture and strengthen the skin barrier. Free of parabens and mineral oil.

Introducing the ghd Rehab Dry Hair Nourisher, a repairing and protecting leave-in treatment cream for instant transformative results on dry and frizzy hair. For softer, smoother2 and moisturised results with up to 3x less frizz.

Benefits:

• Apply to wet hair. As the cuticles are 50% more open when wet, this will allow the product to deeply penetrate the hair instead of just coating it.
• Activate with heat. Activated by the heat of your ghd tool, these formulas undergo a transition where the ingredients become more fluid, effortlessly distributing over every strand, penetrating the hair cuticle before sealing in the benefits.
• ghd's advanced formula forms a protective network, smoothing the cuticle and filling in breaks to improve appearance of hair. This range of powerful treatments improve hair condition whilst you style, for flawless results with no rinse or development time. ​
• All ghd rehab hair treatments contain ghds unique heat protection formula so you can use your heated styling tool without worrying about damage.
• Use 2-3 times per week for a 2-week period if hair needs more intense care.

How to use: Depending on hair length and texture, apply 2-4 pumps to freshly washed, towel-dried hair from root to tip, or focus on areas of dryness, then comb through to distribute. Next, activate with heat! Dry off the hair completely using your ghd dryer and brush or wet-to-dry styler. For best results finish with shine shot mode (on duet style) or your ghd hot tool.

Say hello to the ghd chronos curve grand tong – your new styling essential for big, bouncy curls that mean business. With its professional 32mm large barrel, this sleek curler is built to deliver effortlessly voluminous curls and waves that last³. Whether you’re going full glam or adding a bit of body to your everyday look, the ghd chronos curve grand tong is here to help you dial up the drama in record time. Powered by curl-responsive technology, this clever tool adapts to the way you style, keeping a consistent 185°C across the barrel for smooth result⁶ from root to tip. No extreme heat damage⁴, no stress – just beautiful, defined curls that look as good at midnight as they did at 8am.

The high-performance barrel, finished with an anodised coating, offers total control and effortless glide, giving you that perfect frizz-free finish² and up to 50% smoother⁷ and up to 50% more shine⁵ with every twist and turn. You can count on your curls staying voluminous for a full 24 hours³ - no top-ups required. Safety features like a cool tip, built-in stand, and auto sleep mode after 20 minutes gives you total peace of mind, while the universal voltage, styling glove, and pro-length 2.7m cable make styling a breeze, whether you’re at home or on the move. For curls that bring the volume, shine and staying power, the ghd chronos curve grand tong is ready to raise the bar.

Benefits:

• Curl Responsive Technology: Featuring an intelligent algorithm which monitors and adapts to dynamic curling actions, allowing for ultimate heat and styling control while providing HD frizz-free curls² with no extreme heat damage⁴.
• Professional anodized coating: Supporting with an optimized grip when styling in addition to providing 50% more shine⁵.
• Integrated safety stand: Silicone stand integrated into the handle to allow safe storage of the tool while in use.
• Express heat up time: 25 seconds.
• Latest generation heaters: Providing consistent and optimum heat across the full length of the barrel allowing for creative curling.
• 185ºC temperature for optimum styling: Any hotter it will damage the hair, any cooler and the style will be compromised.
• Automatic sleep mode: New 20-minute sleep mode switches your curler off if not in use.
• Professional length cable: Long 2.7m cable for hassle-free styling wherever you are.
• 2 year warranty: This product is covered by a 2 year warranty, by ghd.

¹ Vs competitor curler set to 190°C. Lab test measuring time taken to form the same curl​ length (excluding max wand) 180-190°C for 26mm, 190°C for 32mm & conical. Lab test measuring time taken to form the same curl length.
² Consumer testing, Jan-Feb’24. an average of 73% of 921 consumers agree that ghd chronos curve makes frizz-free curls & waves.
³ When used with curl hold spray. Technical test measuring curl retention in a humidity chamber at 50% relative humidity
⁴ Extreme heat damage is a fractional wet tensile strength reduction per cycle above 0.005, measured over at least 100 cycles on brown Caucasian hair (a “Strength Reduction”)
⁵ Technical test in lab on brunette hair, vs naturally dried hair
⁶ 81% of 110 consumers agree: Gives smooth results
⁷ Technical test in lab on frizzy hair measuring frizz reduction after curling vs naturally dried hair as measure of smoothness

The Oribe Soft Lacquer Heat Styling Spray is a high-gloss, heat-activated styling spray that delivers a patent sheen with the softest touch. The perfect polished top coat, it can be left untouched for a lacquer finish, gently mussed for light texture and shine, or used with hot irons for sealed-in shimmer.

Benefits:

• Provides flexible hold with incredible memory
• High-gloss, heat activated styling spray
• Ultra shiny lacquered finish
• Provides heat styling protection

How to use: For a glossy set, spray on dry hair in sections and use a curling iron. For a sleek, straight style, spray on dry hair in sections and use a flat iron. For a strong, starched, lacquer finish, spray, leave untouched and air dry (for a while) or apply heat and let cool.

The Oribe Hydration Booster Power Drops is a highly concentrated treatment serum provides an intense dose of deep hydration and defends against environmental pollution. Formulated with Hyaluronic Acid, Botanical-derived Proteins and Moringa Seed Extract, just a few drops of this elixir delivers powerful protection and profound conditioning.

Benefits:

• Deeply hydrates by drawing moisture and sealing it into the cuticle
• Shields hair from dryness, oxidative stress and cuticle damage caused by air pollutants
• Creates a protective barrier against free radicals and moisture loss
• Enhances softness while restoring manageability
• Can be mixed with any Oribe hair product
• Supercharge your haircare

How to use: Mix 3-5 drops with any Oribe product in the palm of your hand to give your regular routine a boost. To use alone, apply to damp hair.

The Oribe Free Styler Working Hairspray is an ultra-fine, ultra-dry mist that can be layered, styled, and reworked to perfection. Spray over finished looks for light, brushable hold with a touchable, satin finish.

Benefits:

• Can be layered for stronger hold
• Ultra dry, satin finish
• Brushable working hairspray
• Provides light hold with workable control

How to use: Shake and spray to add light hold. Shape and reshape as desired. Finish with a final mist to set styles.

Lust Styling Cream is a lightweight styling cream that can be used to create any style. It hydrates, softens, protects, controls and eliminates frizz giving your locks definition with a natural feel without any crunch. Infused with Grapeseed Oil, Aloe Vera and Ginkgo Biloba Leaf Extracts to protect and strengthen.

Suitable for all hair types. 

Key Ingredients:

• Ginkgo Biloba Leaf Extract
• Vitis Vinifera (Grape) Seed Oil
• Aloe Barbadensis (Aloe Vera) Leaf Extract

How to use: Apply to towel dried hair, blow dry or leave to dry naturally.

Tip: Can be used in dry hair for added definition and texture.

Comb nozzle attachment for the ghd Helios dryer

Includes:

1x Kevin Murphy Everlasting Colour Wash 250ml

Protects hair colour from fading with pH sealing technology, gently cleanses and closes the cuticle for a shine that helps to lock colour in while protecting hair strands from hard water mineral accumulation, guarantees brilliance.

1x Kevin Murphy Everlasting Colour Rinse 250ml

Protects hair colour from fading with pH sealing technology. A colour-locking conditioner forms a protective layer to guard against colour loss and environmental stressors, while pH balancers help create shine and improve hair's condition, softness, and hydration while reducing damage and never weighing down the hair.

1x Kevin Murphy Everlasting Colour Leave-in Treatment 150ml

A bond building colour protective treatment. This lightweight leave-in spray treats hair from the inside, strengthening hairs resistance for improved, more robust and healthier hair. Preserves colour vibrancy and protects hair from environmental stressors while nourishing, hydrating and repairing. 

How to use: Massage into damp hair. Lather. Rinse. Follow with Pure Goddess Conditioner.

Please Note: All PURE Haircare 1L products are now sold without pumps, as part of an ongoing commitment to reducing plastic waste and minimising environmental impact. This initiative reflects PURE Haircare's dedication to creating a more sustainable future for both people and the planet. We encourage you to reuse your existing PURE 1L pump to help us reduce the amount of plastic headed to landfill.

How to clean your PURE 1L pump for reuse: Remove the pump and rinse off any remaining product under warm water. Submerge the pump in a bowl of warm, soapy water. Pump it several times to flush out any residue. Rinse thoroughly under running water to remove all soap and product. Let the pump air dry completely before using it with a new bottle.

Experience PURE Miracle Renew Shampoo, a sulfate-free, paraben-free, gluten-free, and vegan-friendly formula that offers comprehensive defense against UV rays, thermal stress, and humidity. This rejuvenating shampoo is specially formulated to restore hair that is stressed from exposure to environmental elements, heat styling, chemical services, and water damage.

Infused with organic actives, it revitalizes fragile and weakened hair from chemical treatments, leaving it feeling soft and smooth without any heaviness. Natural anti-aging ingredients provide protection against free radicals, while antioxidants defend against color fading. Natural elastic bio-polymers strengthen hair, enhancing resilience and elasticity.

Moisturizing actives with anti-humidity properties combat frizz, while vitamins and natural oils nourish and repair all types of damaged hair. Additionally, a natural anti-irritant shields the scalp from allergens. Transform your hair care routine with PURE Miracle Renew Shampoo for healthier, revitalised hair that shines with strength and vitality.

How to use: Apply to wet hair and massage into a lather. Rinse. Repeat if necessary. For best results follow with Miracle Renew Conditioner or Miracle Renew Mask for a more intense treatment. 

Please Note: We are now rolling in PURE 1 Litre bottles without pumps, as part of an ongoing commitment to reducing plastic waste and minimising environmental impact. This initiative reflects PURE Haircare's dedication to creating a more sustainable future for both people and the planet.

Meet the ghd chronos curve max wand – your new go-to for lusciously loose curls and effortless glamour on a larger scale. Designed with ghd's largest barrel yet, the 38mm ghd chronos curve max wand is ideal for long and very long hair, delivering soft, voluminous loose waves with ease. With a barrel that’s 46% thicker and 13% longer², it’s made for maximum impact with minimal effort – ideal for achieving those flowing, natural loose curls that feel as good as they look. Featuring curl-responsive technology, the wand cleverly reacts to the way you style, maintaining the optimum 185°C temperature for consistent results from root to tip for fast waving⁷. Whether you’re wrapping and flicking or gliding for a more relaxed finish, you’ll get 2x faster¹, smooth styling that feels just as good as it looks.

The anodised coating on the barrel ensures total control while delivering frizz-free³, high-definition waves with up to 50% smoother⁸ and up to 50% shinier⁶ results. These are waves that don’t just look good fresh off the wand – they hold their shape for 24 hours⁴, giving you that salon-worthy finish that stays with you from morning coffee to last orders. With added peace of mind thanks to automatic sleep mode after 20 minutes, a cool tip for safer styling, a built-in safety stand, and a professional 2.7m cable, the ghd chronos curve max wand is all about effortless styling with high-impact results. The included styling glove keeps things smooth and simple, while universal voltage means perfect waves, wherever you are.

Big hair, don’t care – the ghd chronos curve max wand was made to go large.

Benefits:

• Curl Responsive Technology: Featuring an intelligent algorithm which monitors and adapts to dynamic curling actions, allowing for ultimate heat and styling control while providing HD frizz-free curls³ with no extreme heat damage⁵.
• Professional anodized coating: Supporting with an optimized grip when styling in addition to providing 50% more shine⁶.
• Integrated safety stand: Silicone stand integrated into the handle to allow safe storage of the tool while in use.
• Express heat up time: 50 seconds.
• Latest generation heaters: Providing consistent and optimum heat across the full length of the barrel allowing for creative curling.
• 185ºC temperature for optimum styling: Any hotter it will damage the hair, any cooler and the style will be compromised.
• Automatic sleep mode: New 20-minute sleep mode switches your curler off if not in use.
• Professional length cable: Long 2.7m cable for hassle-free styling wherever you are.
• 2 year warranty: This product is covered by a 2 year warranty, by ghd.

¹ Vs competitor curler set to 190⁰C. Lab test measuring time taken to form the same curl​ length
² Vs ghd classic tong.
³ Consumer testing, Jan-Feb’24. an average of 73% of 921 consumers agree that ghd chronos curve makes frizz-free curls & waves.
⁴ When used with curl hold spray. Technical test measuring curl retention in a humidity chamber at 50% relative humidity.
⁵ Extreme heat damage is a fractional wet tensile strength reduction per cycle above 0.005, measured over at least 100 cycles on brown Caucasian hair (a “Strength Reduction”)
⁶ Technical test in lab on brunette hair, vs naturally dried hair
⁷ 72% of 102 consumers agree: Created quick curls/waves.
⁸ Technical test in lab on frizzy hair measuring frizz reduction after curling vs naturally dried hair as measure of smoothness