The Kerastase Genesis Bain Hydra-Fortifiant is anti hair-fall fortifying shampoo for weakened hair, prone to falling due to breakage. Gently clarifies and reinforces fiber to reduce the risk of hair-fall due to breakage. This ultra-delicate formula is ideal for fine or greasy hair to remove sebum and pollution particles from scalp and fiber. Its gentle cleansing action soothes and hydrates hair from root to tip, leaving a lightweight feel. Enriched with a potent combination of Edelweiss Native Cells and Ginger Root, the formula strengthens the fiber for intense resilience to reduce the risk of hair-fall due to breakage. Hair is prepared to be treated, fortified with a fuller and healthier look. 

Benefits:

• 80.9% reduces hair-fall due to breakage*
• Hair is more resistant*
• Immediate hydration & softness**
• Bodifies and plumps the hair fibre when combined with Fondant Renforcateur***
• 3x Shinier hair
• Aeromatic
• 97% Naturally derived formulae

*Reduction of broken hair mass versus classical shampoo after 1 application
**Increase of hydration compared to before application
***Instrumental test, compared to before application

Key Ingredients: 

A unique combination of Ginger Root and Edelweiss Native Cells:

• Ginger Root: Known for its ability to protect against daily external aggressor.
• Edelweiss Native Cells: Known in skincare for its antioxidant power and collagen preserving properties. The Edelweiss flower is capable to resist the most extreme conditions.

How to use: Wet hair and thoroughly remove excess water before applying shampoo. Add water and emulsify. Massage into scalp and rinse thoroughly. Repeat. Rinse thoroughly. 

The Oribe Curl Control Silkening Creme offers the perfect balance of hold and moisture, this silk-light crème glides through hair to style and nourish with ultra-hydrating Avocado, Apricot and Coconut Oils. Curls and waves are given instant, touchable definition, with all-day frizz-control and support.

Benefits:

• Defines and shapes curls, balancing hold and moisture
• Locks in hydration for ultra-soft curls with touchable definition
• Satin finish
• Protects, strengthens and fights frizz

How to use: Apply to damp hair, encouraging curl pattern for extra definition. Air-dry for tighter curls, or diffuse for volume.

Lust Luxury Oil is an exquisite leave in, essential oil treatment for hair and body containing a blend of Argan, Marula, Blackcurrant, Sweet Almond and Sunflower Seed Oils. The nutrients easily absorb into the hair to eliminate frizz, fly-aways and unwanted volume or texture, while repairing split ends. Indulge yourself with intensely conditioned, smooth and soft hair. Apply daily to infuse hair with shine and reduce thermal and environmental damage.

Key Ingredients:

• Boswellia Carterii Oil
• Argania Spinosa (Argan) Kernel Oil
• Sclerocarya Birrea (Marula) Seed Oil
• Helianthus Annuus (Sunflower) Seed Oil
• Prunus Amygdalus Dulcis (Sweet Almond) Oil

How to use: Apply to damp or dry hair daily. 

Tip: For fine hair, apply sparingly away from the roots, concentrating on the mid-lengths and ends only.

With ingredients that are 90% natural origin, the Lust Scalp Shampoo is gentle and designed to relieve and prevent dandruff while soothing a dry, itchy and irritated scalp. With a unique herbal complex of Zingiber, Perilla, Camellia, Tea Tree and Mint, this shampoo delivers anti-inflammatory and antioxidant properties. Helps to reduce redness and dryness on the scalp leaving hair and scalp refreshed and rejuvenated. This shampoo is gentle enough to be used daily and perfectly colour safe.

Key Ingredients:

• Vitis Vinifera (Grape) Seed Oil
• Zingiber Aromaticus Extract
• Mentha Arvensis (Hakka) Leaf Oil
• Melaleuca Alternifolia (Tea Tree) Leaf Oil
• Ryoku-Cha Ekisu (Camellia Sinensis) Extract

How to use: Apply to damp hair. Work into hair and scalp with finger tips. Rinse. Follow with Lust Scalp Conditioner.

The Lust root cover up is a luxurious compact powder great to camouflage regrowth and grey hair for perfect hair colour every day. Use for temporary colour touch ups between hair colouring. Lust Hair Makeup is quick and easy to apply, maintaining the natural shine and feel of your hair. It can also be used on brows to perfectly match your hair colour. No parabens, sulphates or ammonia.

Key ingredients

• Cocoa butter
• Starch

How to use: Using the brush supplied, apply the powder to areas of hair in sections where a touch up is required, to cover regrowth.

The ghd flight+® travel hair dryer is powerful, premium and portable.

Holidays are for all year round and so are travel friendly blow dries. With 78% of the power of a full-sized hair dryer*, ghd flight+ is fueled by a DC motor and improved heater for fast drying results, every single time.

At 49% lighter* and 25% smaller* this ultimate travel hair dryer delivers effortless, long-lasting blow dries on all hair types due to the advanced ionic technology. Also featuring a foldable handle ghd has your travel experience in mind, giving you extra space in your suitcase.

With dual voltage functionality and a premium design you'll say goodbye to hotel dryers and hello to good hair days with ghd flight+. 

*vs. ghd air

Contains Organic Mongongo Oil, Shea Butter and Argan Oil to repair and replenish hair fatigued by natural elements, regular chemical treatments or frequent heat styling. Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair. Repair damage from chemicals, colour and heat.

Includes:

• 1x Pure Precious Shampoo 15ml
• 1x Pure Precious Conditioner 15ml

Experience the Pure Fusion Complex Shampoo, a seamless fusion of science and nature. Featuring 'Bond Cure' and an organic complex, this luxurious shampoo revitalizes and nourishes hair. Infused with Organic Ginger Oil, Rosemary Oil, and Açai Oil, renowned for their antioxidant properties, it effectively soothes and repairs damaged hair. Providing protection against UV rays, thermal stress, and humidity, it also works to repair split ends, smooth frizz, and enhance manageability. Transform your hair care routine with this rejuvenating shampoo for healthier, more manageable hair with a radiant shine. Sulfate free. Paraben free. Gluten free. Vegan friendly.

How to use: Apply a small amount to wet hair. Lather and rinse well. Repeat if needed. 

The Moroccanoil Ceramic Paddle Brush features high-quality materials and ceramic and ionic properties that allow for even heat distribution, enhancing drying time and leaving hair shiny. Suitable for all hair lengths. Includes a sectioning tip which is stored inside the handle.

How to use: Starting at the roots, gently work the brush throughout the length of hair using easy strokes. Repeat until reaching desired smoothness. Use as a blowout and finishing brush to create sleek styles.

Kerastase Genesis Hydra-Fortifiant Shampoo For Fine Hair 250ml

The Kerastase Genesis Bain Hydra-Fortifiant is anti hair fall fortifying shampoo for weakened hair, prone to falling due to breakage. Gently clarifies and reinforces fiber to reduce the risk of hair-fall due to breakage. This ultra-delicate formula is ideal for fine or greasy hair to remove sebum and pollution particles from scalp and fiber. Its gentle cleansing action soothes and hydrates hair from root to tip, leaving a lightweight feel. Enriched with a potent combination of Edelweiss Native Cells and Ginger Root, the formula strengthens the fiber for intense resilience to reduce the risk of hair-fall due to breakage. Hair is prepared to be treated, fortified with a fuller and healthier look. 

Kerastase Genesis Anti-Hair Fall Conditioner 200ml

The Kerastase Genesis Fondant is an anti hair fall fortifying conditioner for weakened hair, prone to falling due to breakage. Enriched with a potent combination of Aminexil, Edelweiss Native Cells and Ginger Root. This creamy formula offers anti-breakage action with the most lightweight finish. It helps restore the fiber and reinforces its natural resistance to reduce the risk of hair-fall due to breakage. It instantly smooths, strengthens and softens the fiber while providing deep nutrition without weighing down the hair. Hair is uniform, shiny and stronger.

Kerastase Genesis Anti-Hair Fall Hair Mask 200ml

The Kerastase Genesis Masque is an anti hair fall intense fortifying masque for weakened hair, prone to falling due to breakage. It nourishes and detangles hair, reducing the risk of hair fall due to breakage. Enriched with a potent combination of Aminexil, Edelweiss Native Cells and Ginger Root, this ultimate masque provides replenishment to the hair by fortifying damaged zones of the fiber. The powerful combination of conditioning agents makes the hair easy to comb while restoring softness & nourishment. Hair is intensely fortified, soft and shiny.

Kerastase Genesis Anti-Hair Fall Fortifying Serum 90ml

A daily anti hair fall fortifying serum for weakened hair, prone to falling due to breakage. Enriched with a potent combination of Aminexil, Edelweiss Native Cells and Ginger Root, the serum improves hair resistance to minimize hair-fall and maximize beautiful hair. It helps to re-anchor hair follicle more solidly into the scalp while building the optimal environment for future growth.

Kerastase Genesis Anti-Hair Fall Heat Protectant Spray 150ml

An anti hair-fall fortifying blow-dry fluid, heat protectant spray for weakened hair, prone to falling due to breakage. This milky formula provides anti-breakage protection and optimal hydration without frizz or weighing down the hair. Enriched with the combination of Edelweiss Native Cells and Ginger Root, Defense Thermique hydrates, reinforces and protects the hair from heat up to 220°C to reduce the risk of hair-fall due to breakage; hair is shiny and soft with a silky touch.

Experience the ultimate luxury in hair care with the New Pure Lamellar Vitality Conditioner, featuring Pure’s exclusive ‘Pure Complex’™ crafted from certified 100% organic extracts. This silky, creamy texture conditions and revitalises, as well as enhancing manageability and maintaining bounce. Designed for all hair types, this vegan, sulphate-free, paraben-free, cruelty-free, and gluten-free conditioner is enriched with organic Jojoba Oil and Sunflower Oil.

Formulated with selective treatment oils, which strengthen your hair from within, reduce breakage and overall enhance hair vitality and shine. Jojoba Oil is a powerhouse of nourishment, enriched with vitamin E to promote hair health and encourage strong growth. Its vitamin B content helps fortify strands, minimising breakage for healthier, more resilient hair. Sunflower oil is a lightweight, nutrient-rich oil that deeply nourishes the hair and scalp. Packed with vitamins A and C, it enhances moisture retention and supports overall hair health. Acting as a natural sunscreen, it helps protect strands from UV damage while maintaining a healthy scalp environment. Sunflower Oil also reduces inflammation and promotes strong, healthy hair growth.

How to use: After shampooing using the Lamellar Vitality Shampoo, apply through mid-lengths to ends and massage. Leave on 1-2 minutes and rinse.

Kerastase Chroma Absolu Bain Chroma Respect is a gentle hydrating protective shampoo for all types of sensitized or damaged color treated hair, mostly adapted for fine to medium hair types. Highly hydrating formula cares for hair while respecting and preserving hair color. Sulfate-free.

Benefits:

• Intense hydration for a softer fibre with reduced porosity to help retain color for longer.
• Color has 74% more brilliant shine**
• Hair so healthy that even after 6 weeks, 92% of color intensity is preserved*
• Lightweight bounce, hydrates fibre without weighing down the hair

Key ingredients:

• Amino Acid: A building block of hair fibre, this powerful acid is able to penetrate deep at the core of hair to increase strength and resilience.
• Centella Asiatica: A millenary regenerative plant, widely used in Asian skincare, known for its caring and healing properties.

How to use:

Wet hair and towel dry to remove excess moisture. Apply a small amount of shampoo to hair and massage into the scalp. Rinse. Apply a second small amount to hair and lather. The second application will create a more abundant foam, which will cleanse the lengths of hair all the way to the ends.

*Instrumental Test: Bain Chroma Respect + Fondant Cica Chroma

**Instrumental Test

REPAIR-ME.RINSE

Renew and restore dry, damaged or frizzy over processed hair with the Kevin Murphy Repair Me Rinse strengthening conditioner. Enriched with a powerful blend of proteins and enzymes.

How to use: 

Apply to freshly washed hair and allow the hair to absorb the benefits for 1-2 minutes, follow with a refreshing rinse. For optimal repairing results, use after washing with REPAIR.ME.WASH, and as part of our 3-part system from the REPAIR regimen.

Benefits: 

• Sulphate free
• Paraben free
• Cruelty free
• Nourishing & restoring
• Adds moisture & shine
• Packed with proteins & enzymes
• Adds smoothness & strength

Key Ingredients: 

• Bromelain is an enzyme from the Pineapple that has the ability to penetrate the hair and provide targeted nutrition with weighing the hair down.
• Papain is from the Papaya and is known to help unlock and boost the potency of other ingredients that work to bind moisture and improve hair’s overall elasticity.
• Green Pea Protein delivers intense hydration to help nourish and replenish the hair.
• Shea Butter delivers moisture to dry or damaged hair from root to tip, and helps repair and protect against environmental stressors, dryness and brittleness. Quickly absorbing, this naturally good-for-you butter, helps rehydrate the hair and scalp without clogging the cuticles.
• Aloe Vera Leaf Extract is a natural conditioning agent that helps to restore sheen, lustre and shine.
• Acai Berry Extract, known for its anti-ageing benefits, is an antioxidant-rich “super-fruit” with essential vitamins to help promote healthy hair growth while adding shine.

Discover the new ghd Curve Thin Curling Wand, ghd's narrowest wand yet with a 14mm ceramic barrel designed to create tight, defined curls. Ideal for enhancing naturally curly textures or transforming straight hair and creating waves, for a beautifully defined finish.

Equipped with ultra-compact PTC heater technology, the optimal 185°C styling temperature is delivered consistently across the entire barrel, for lasting curls with no extreme heat. Form bouncy curls from just 3 seconds*, with results lasting up to 24 hours**.

Styling with the ghd curve® thin wand is quick and easy, even on longer hair lengths, courtesy of the +38% longer barrel†. No matter your hair type or texture, create high definition, healthy-looking curls with less damage††. The advanced ceramic coating applied to the thin barrel gives a smooth, high shine finish to hair and improves styling control and grip.

Designed to create a seamless styling experience, the thin wand is lightweight and ergonomic, with a professional length cord with 360° swivel for flexible styling. For added safety and peace of mind, the wand features an automatic sleep mode, shutting off after 60 minutes of non-use. The built-in safety stand protects surfaces when set down during styling. While the protective cool tip and included styling glove allow you to safely control your style. Universal voltage means you can create goddess-like curls and glossy waves anywhere in the world.

For a superior finish and up to 48-hour curl hold**, use in combination with the ghd Curly Ever After Curl Hold Spray.

Due to the +38% longer barrel this product is not suitable for curve roll bag and heat mat.

Product Features:

• 2 Year warranty
• Professional 14mm curling wand: Discover our professionally endorsed 14mm curling wand, perfect for creating defined and even curls, waves and textures.
• Protective styling glove: Use the included ghd styling glove to protect your hand whilst styling. 
• Cool tip: Provides a safe, comfortable place to rest your hand as you curl.
• Professional length 2.7m swivel cord: 360º swivel cord ease of use and comfortable styling.
• Automatic sleep mode:
• Turns off if left unattended for 30 minutes for extra peace of mind.
• Optimum styling temperature of 185ºC: The perfect balance between long-lasting results without compromising the condition of your hair.
• Long, narrow barrel: Designed for effortless, ultra-defined curls - even on longer hair.
• Safety stand: Securely place the wand down on hard surfaces when not in use.
• PTC heater technology: Monitors heat across the whole barrel every 20 seconds to ensure even distribution and lock in your curls.
• Universal voltage: For outstanding performance wherever you are in the world.

*once the hair is wrapped around barrel
**technical test measuring curl retention in a humidity chamber at 50% relative humidity
†compared to the ghd curve® soft curl tong, classic curl tong & classic wave wand
††compared to curler at 210°C with equivalent or higher contact time

Warranty:

ghd offer a 2 year warranty on their curling tools.

Restore and replenish the hair, with the luxurious, smoothing Kevin Murphy Hydrate Me Rinse conditioner. Ideal for normal to dry hair, providing moisture, gloss and detangling prosperities from Evening primrose oil and Kakadu Plum.

How to use: 

Apply to freshly washed hair and allow the hair to absorb the benefits for 1-2 minutes, follow with a refreshing rinse. For optimal results, use after washing with Hydrate Me Wash.

Benefits: 

• Sulphate free
• Paraben free
• Cruelty free
• Antioxidant-rich
• Adds moisture & shine
• Packed with vitamins
• Adds smoothness

Key Ingredients: 

• Kakadu Plum helps smooth the surface of the hair to lock in essential moisture.
• Jojoba Esters adds moisture to the hair while helping to make the hair more resilient to tangles and preventing damage and split ends.
• Shea Butter delivers moisture to dry or damaged hair from root to tip, and helps repair and protect against environmental stressors, dryness and brittleness.
• Evening Primrose Oil hydrates and helps soften the hair. It contains Phospholipids that are hydrophilic, meaning they are moisture-loving and attracted to moisture.

Moroccanoil Frizz Control Smoothing Lotion is the perfect solution for frizz prone hair. Conditions and nourishes dry hair and imparts smoothness all day. Transforms hair for unparalleled softness and definition in one application. The lightweight formula with flexible hold is infused with Argan Oil, Argan Butter, Vitamin E, and essential fatty acids enriching every strand while helping tame flyaways and eliminate frizz. This styling cream leaves hair touchably soft, noticeably sleek, and increases manageability. 

• Increases smoothness
• Increases manageability
• Leaves hair with a smooth and soft finish
• Great for curly, medium and coarse hair types

How to use: Apply a small amount to damp hair. Style as desired. Use as a leave-in, next day refresher. 

Moroccanoil Frizz Control Conditioner instantly detangles while imparting shine. With a rich formula containing upcycled Jackfruit Extract which helps to increase frizz resistance, while also defending against damage. Nori Extract and Squalene-rich Amaranth Oil helps to strengthen, restore and protect the hair's vitality and keratin structure for hair that is less prone to tangling and easier to style, even in up to 90% humidity.

Moroccanoil Frizz Control Shampoo and Conditioner provide daily frizz protection, leaving the hair weightless and residue-free. These formulas impart optimal nourishment to keep frizz, flyaways, and static at bay while protecting hair against the effects of humidity.

Benefits:

• Universal frizz-fighting formula
• Protect against frizz in up to 90% humidity
• Reduce static and flyaways by 99%
• Noticeably softer, silkier, more luminous hair
• Tested on fine, medium and coarse hair types

How to use: After shampooing with Moroccanoil Frizz Control Shampoo, gently squeeze excess water from hair and apply conditioner to mid-lengths and ends. Leave on for 1-2 minutes. Rinse well. 

Moroccanoil Frizz Control Shampoo is the first step in fighting frizz and protecting against humidity. Gently cleanses hair while imparting optimal nourishment for taming frizz and flyaways without weighing down the hair. Rich formula restores manageability, luster and shine to dull, frizz prone hair, no matter the texture or condition.

Upcycled Jackfruit extract helps to increase frizz resistance, while defending and protecting against damage. Nori Extract and Squalene-rich Amaranth Oil help strengthen, restore and protect the hairs vitality and keratin structure for hair that is less prone to tangling and easier to style, even in up to 90% humidity.

Benefits:

• Universal frizz-fighting formula
• Protect against frizz in up to 90% humidity
• Reduce static and flyaways by 99%
• Noticeably softer, silkier, more luminous hair
• Tested on fine, medium and coarse hair types

How to use: Massage through wet hair and scalp. Rinse well. Repeat if needed. Follow with Moroccanoil Frizz Control Conditioner

Pure Plumping Clay Spray is your go-to solution for creating effortlessly textured and shapely hairstyles. This versatile spray builds remarkable volume while ensuring your styles stay perfectly in place. Ideal for achieving that stylishly messy, undone look, it adds substantial volume and a sexy, flexible texture without any visible residue.

Our innovative formula provides invisible support, enhancing your hair’s natural body and dimension. Additionally, it offers thermal defense, shielding your locks from the damaging effects of heat styling and chemical treatments.

Pure Plumping Clay Spray is vegan-friendly and free from sulfates, parabens, and gluten, making it a thoughtful choice for both your hair and the environment. Enjoy stunning volume and a flawless finish with every application.

How to use: Shake can well, hold can 30cm away from hair and spray on finished style.

The PURE Fusion Complex Conditioner is a beautiful blend of science with nature. ‘Bond Cure’ plus organic complex blend together to create a luxurious restructuring shampoo and conditioner Organic Ginger Oil, Rosemary Oil and Açai Oil has amazing antioxidant benefits to soothe and repair damaged hair. Protects hair against UV, thermal and humidity. Repairs split ends to d-frizz, smooth and make hair more manageable.

The Moroccanoil Luminous Extra Strong Hairspray provides long-lasting hold for the most demanding hairstyles. This high-performance, argan oil-infused extra hold formula veils hair in a reflective shield of shine that fights humidity and frizz, yet brushes out easily and leaves no sticky residue. Suitable for all hair types.

How to use:

Hold Moroccanoil Luminous Hairspray can 10 inches (25 cm) from head and spray on dry styled hair for extra hold.

The Kerastase Nutritive Bain Satin Riche Shampoo was specifically created for very dry and sensitized hair. Its highly nutritive formula removes residues, with anti-dryness polymers that provide intense nutrition and strength. Contains essential nutrients to nourish and reinforce dry hair. This nourishing ingredient helps to purify the hair carefully, easing detangling and bringing a soft and smooth touch to the fiber. Fingers easily slide through the hair, without any resistance. 

Benefits:

• Revitalises and strengthens very dry hair to fight dehydration
• Restores hair thickness and shine
• Gives hair more structure and strength
• +56% of immediate hydration and 72H nutrition*
• +58% more softness*
• +85% more shine*

*Instrumental test, after application of Bain Satin Riche

Key Ingredients:

• Plant-Based Proteins: Blended with fatty acids, omega and vitamins, they feed the hair with essential nutrients
• Niacinamide: A derivative of Vitamin B3 that locks in nutrition, making this niacinamide shampoo able to strengthen the fibre barrier for long-lasting health.
• Glycerin: From vegetal origin, glycerin boosts the global hydrating performance of the formula.

How to use: Apply to damp hair, emulsify, rinse and repeat.

Goodbye brass! Eliminate unwanted brassiness with the Moroccanoil Treatment Purple. The same treatment that you know and love has now been formulated with tone-correcting violet pigments. Specifically designed for blonde, highlighted, and grey hair, it neutralises yellow and orange tones over time. This rich yet lightweight formula, enriched with Argan Oil, swiftly absorbs into hair to enhance manageability, shine, and provide long-term conditioning and softness, all without residue.

Complete with both styling and conditioning benefits, Moroccanoil Treatment Purple is a must in all styling and salon services - a single product that counteracts unwanted brassy hues over time, instantly restoring vibrancy and radiance, while creating long-lasting smoothness, increasing manageability, speeding up blow-dry time, and boosting shine. 

Benefits:

• Neutralises brassiness over time
• Multitasking, lightweight formula with Argan Oil and Linseed extract
• Protects against thermal damage **
• Helps hair look and feel healthier
• 95% of consumers surveyed said that Moroccanoil Treatment Purple refreshes highlights in just one use!*

Key ingredients:

• Argan Oil: the deep roots and small leaves of the Argan Tree allow it to resist arid winds and water loss, resulting in a nut with a uniquely rich oil profile. Rich in essential fatty acids, antioxidants, and Vitamin E, Argan Oil is an age-old beauty secret that has many uses, helping to hydrate and soften hair, skin, and nails.
• Linseed Extract: derived from flaxseed, a good source of alpha-linolenic acid—also an essential fatty acid that helps hair look and feel healthier.
• Violet Pigments: neutralise brassy tones while imparting colour and visual effect, enhancing depth, dimension, and providing a natural-looking sheen

In a consumer perception study conducted after one week of consistent use:

• 95% said the product reduces brassiness*
• 95% said the product helps maintain blonde tones between salon appointments*
• 95% said the product is a game changer*
• 91% said the product is essential to their blonde care routine*

*Based on results of an independent consumer test conducted on 75 respondents. **Based on instrument testing.

How to use: Apply a small amount throughout damp or dry hair. Style as usual. Use 2-3 times a week or as needed. Use consistently over time for maximum results. For enhanced toning, use with the Moroccanoil Blonde Perfecting Purple Shampoo and Conditioner.

Note: Individual toning results may vary due to hair condition, starting colour, porosity and other factors. Apply to damp hair as the foundation for all hairstyling. Apply to dry hair to help smooth frizz. 

The Oribe Hair Alchemy Resilience Shampoo, strengthens fragile and weak hair. Ingredients such as Daisy and Honeysuckle extracts, help to lengthen hair by straightening from the root and fortifying brittle ends. Builds strength from within, while protecting the outer layer of the hair to reinforce hair, making it stronger and more resilient. 

Benefits:

• Improves the tensile strength and elasticity of each hair strand
• Forms a scaffold around each hair fibre to protect from external aggressors
• Gently cleanses hair without drying or stripping
• Prevents breakage and hair fall caused by brushing and styling encouraging length over time
• Reinforces and strengthens fragile hair from the inside out
• Hair is 2.9x more elastic and 133% stronger*

*Based on a clinical test after 5 uses of Hair Alchemy Shampoo, Conditioner and Fortifying Treatment Serum when used as a system vs. non-conditioning shampoo.

How to use: Apply to damp hair. Lather. Rinse. Follow with Hair Alchemy Resilience Conditioner and Fortifying Treatment Serum.

Pure Styling Primer serves as a protective base coat designed to prep your hair for styling, ensuring lasting volume and fullness. Infused with our exclusive Pure Complex™—a blend of 100% certified organic extracts—this rapid blow-dry tonic extends the life of your style while offering protection against UVA, UVB, and other sun-related damage.

The innovative formula not only cuts blow-dry time significantly but also leaves your hair perfectly primed for seamless styling. Enjoy enhanced volume, extended style longevity, and comprehensive sun protection with Pure Styling Primer, making every styling session efficient and effective.

How to use: Spray into wet or towel dried hair from roots to ends. Cuts blow dry time and amplifies benefits from other styling products. 

The Moroccanoil Luminous Hairspray Strong builds long-lasting styles with a strong and moveable hold.This flexible hairspray contains a lightweight and workable finishing formula blankets hair in a reflective shield of shine that fights fizz and humidity, yet brushes out easily and leaves no flakey or sticky residue. Infused with a combination of advanced ingredients, including antioxidant-rich argan oil, this firm-hold finishing tool is ideal for creating up-styles, and can also be used as the foundation before braiding.

How to use: Hold Moroccanoil Luminous Hairspray can 10 inches (25 cm) from hair and spray for strong hold. 

The Moroccanoil Oily Scalp Treatment is a concentrated treatment formulated to help re-balance your scalp and reduce oiliness. It soothes the hair follicle to regulate oil production.

How to use:

Separate hair into four sections. Apply 3-4 drops of treatment to the scalp line of every section. Smooth into the scalp and leave for 5-10 minutes. Comb through and rinse your hair. Use once a week and then less as your scalp becomes re-balanced.

TOUCHABLE

With the finish of a wax, and the lightness of a spray, the weightless TOUCHABLE spray wax hairspray will create texture and hold while creating a perfectly messy look.

How to use: Shake well and spray onto styled hair.

Benefits:

• Flexible hold
• Pliable with a satin sheen
• Weightless 

 The Kevin Murphy Angel Wash is a delicate volumising shampoo that will nourish and restore fragile hair that has been colour-treated or damaged. ANGEL.WASH contains Green Tea extracts and Lavender Rose Hip, rich in vitamin C. 

How to use: 

Apply to wet hair and massage gently through the hair and scalp. Rinse. Follow with Angel Rinse.

Benefits: 

• Sulphate free
• Paraben free
• Cruelty free
• Antioxidant-rich
• Prevent colour-fade
• Colour safe & gentle
• Strengthens & protects

Key Ingredients: 

• Hydrolysed Oat Protein adds fullness and body, without adding weight to the hair.
• Camellia Sinensis Leaf Extract (Green Tea) known for its powerful antioxidant properties. Helps to increase the feel of hair’s elasticity and aids moisture retention.
• Citrus Recticulata (Tangerine) Peel Oil helps protect against environmental stressors, while creating intense shine. 
• Lavendula Angustifolia (Lavender) Extract known for its calming and soothing properties.

Nourish and moisturise normal to dry hair with the Kevin Murphy Hydrate Me Wash shampoo. Rich in antioxidants, vitamins A, E and C for silky, smooth hair.

How to use: 

Apply to wet hair and massage gently through the hair and scalp. Rinse. Follow with Hydrate Me Rinse.

Benefits: 

• Sulphate free
• Paraben free
• Cruelty free
• Antioxidant-rich
• Adds moisture & shine
• Packed with vitamins
• Adds smoothness

Key Ingredients: 

• Kakadu Plum helps smooth the surface of the hair to lock in essential moisture.
• Vitamin A smoothes the appearance of the hair shaft, and helps increase elasticity.
• Vitamin C is a natural source of goodness for the hair.
• Bergamot Fruit Extract assists in balancing the hair and scalp.
• Evening Primrose Oil hydrates and helps soften the hair. It contains Phospholipids that are hydrophilic, meaning they are moisture-loving and attracted to water.