Bring glass-like brilliance to your color-treated hair. The L'Oreal Serie Expert Vitamino Color Spectrum Glass Shine Serum is a patented leave-in serum that enhances shine, vibrancy, and color longevity. Formulated for colored hair, it delivers a high-gloss finish while protecting against frizz, humidity, and fading for up to 10 washes*. Achieve vibrant, smooth, and radiant hair with every use.

Benefits:

• Provides instant, glass-like shine
• Locks in color vibrancy for up to 100 days*
• Fights frizz and humidity for up to 72 hours***
• Enhances contrast and helps neutralize unwanted tones
• Designed for optimal shine when used with heat styling

*Instrumental test with full Vitamino Color Spectrum system.
***Instrumental tests for frizz and humidity control.

How to use: Shake well before use. Apply 1-2 pumps on clean, towel-dried hair (thin/medium hair); 3-4 pumps for thicker hair. Distribute evenly through lengths and ends. Blow-dry completely, then straighten using plates at 180°C or higher. Do not rinse.

Introducing the L'Oreal Professional Techni.ART Flex Waves, a professional texturizing salt spray for tousled beach waves style. Concentrated with fiber reshapers, this salt water spray allows for flexible construction.

Benefits:

• Textured waves with matte finish.

How to use: Spray on dry hair and work with fingers or spray on damp hair before using heating tools, to create textured waves with matte effect. Brush curls with your fingers and rub the ends for a tousled result.

This luxurious, ultra-creamy shampoo is formulated with Keratin-Alpha Shaper and Amino-acid chains to gently cleanse the fiber while smoothing and reinforcing hair keratin. It softens and hydrates hair, bringing an instant shine, frizz & volume control. Suitable for all hair types. Use full routine to transform hair for 2 weeks of smooth, frizz & volume control**. This shampoo is sulfate free*, artificial colorant free, and alcohol free.

Benefits:

• Transform hair for 2 weeks of smooth, frizz & volume control*.
• Reshapes hair keratin to smooth the fiber.
• Softens and hydrates hair.**
• Brings an instant shine to hair***
• Controls frizz & volume.**

*Instrumental test after 4 applications of Keratin Alpha Sleek Shampoo + Smooth Transformer + Serum
**Instrumental test with routine Shampoo + Smooth Transformer + Serum
***Instrumental tests with shampoo alone

How to use: Apply evenly on wet hair. Lather until a rich foam is obtained. Rinse. Follow with Keratin Alpha Sleek Smooth Transformer once a week for long-lasting smoothness for up to 2 weeks. On other wash days of the week, use our Professional Keratin Alpha Sleek Mask instead of Smooth Transformer.

Professional leave-in treatment spray with 4% care complex to combine care and styling benefits in one.

With 30 benefits in 1 step:

1. Helps seal cuticles.
2. Helps prevent breakage.
3. Style refresher.
4. 24H style control*
5. Enhances manageability.
6. Anti-frizz.
7. Anti-humidity.
8. Heat protection up to 230^oC/450^oF*
9. Easy blowdrying.
10. Smooths flyaways.
11. Anti-static.
12. Adds shine.
13. Detangles.
14. Conditions.
15. Hydrates.
16. Nourishes.
17. Softens.
18. Smooths fibre.
19. Strengthens.
20. Reduces appearance of split ends.
21. Protects against external friction.
22. Silky touch.
23. Non-greasy finish.
24. No weigh down.
25. Fresh fragrance.
26. Easy to apply.
27. Enhances natural movement.
28. Helps preserve colour vibrancy***
29. Ideal cutting lotion.
30. Compatible with hot tools.

^*Consumer test on 53 subjects. ​
^**Instrumental test. ​
^***Consumer test on 53 subjects after 4 weeks of use.

How to use: Spray on cleansed, damp or dry hair. Do not rinse. In case of contact with eyes, rinse them immediately and thoroughly.