The Redken All Soft Shampoo transforms dry and damaged hair. This award winning shampoo gently cleanses hair while softening and moisturising with Argan Oil. Hair is left intensely soft, manageable and shiny.

Formulated with a smart, targeted delivery system, the exclusve RCT Protein Complex treats hair from the root to the core to the tip, offering all 3 levels of custom nourishment.

Benefits:

• Transforms dry & damaged hair
• Hair is soft, manageable and shiny
• Replenishes and maintains essential moisture balance
• Restores the look of damaged ends

Key Ingredients:

• Argan Oil: Penetrates hair fiber to be silkier and shinier with an intense softness.
• Soy Protein: Helps add structure by sealing in moisture and boosts body.
• Arginine: Helps condition hair by stimulating the scalp.
• Sepicap: Helps restore the look of damaged ends.

How to use: Apply to wet hair, lather with a massaging motion and then rinse thoroughly. For optimal results, follow with the Redken All Soft Conditioner.

The Kerastase Genesis Anti Hair-Fall Fortifying Serum is a daily anti hair-fall fortifying serum for weakened hair, prone to falling due to breakage. Enriched with a potent combination of Aminexil, Edelweiss Native Cells and Ginger Root, the serum improves hair resistance to minimize hair-fall and maximize beautiful hair. It helps to re-anchor hair follicle more solidly into the scalp while building the optimal environment for future growth. Day after day the serum sooths and reinforces the natural protective barrier of the scalp. The jelly like texture facilitates the application and avoids any running of the product. Hair is stronger and more beautiful with a healthier look.

Benefits:

• Re-anchor the fiber to the root*
• Helps control hair shedding*
• Significant anti hair-fall efficacy after 6 weeks of use*
• Significant soothing effect with decrease in total itchiness and discomfort after 3 weeks of use**
• Helps preserve the scalp natural protective barrier***
• Reinforces scalp***
• Helps improve barrier function of scalp***

*Clinical study, 99 people after 6 weeks of use (hair-loss)

** Clinical study, 99 people after 3 weeks of use (soothing)

***Clinical instrumental study

Study results were taken over 3-6 weeks of use of Kerastase Genesis Bain Hydra-Fortifiant (Shampoo), Genesis Fondant Renforcateur (Conditioner) and Genesis Serum Anti-Chute Fortifiant Anti Hair-Fall Fortifying Serum. This system was shown to minimize hair-fall from the roots, retain and re-anchor hair fibers, and control hair shedding after six weeks of use.

Key Ingredients:

A unique combination of potent anti hair-fall complex:

• Aminexil 1.5% helps hair to anchor more solidly into the scalp and prevents collagen from hardening around hair follicles.
• Ginger Root is known for its ability to protect against daily external aggressor.
• Caffeine contributes to improve scalp micro-circulation thanks to its stimulating properties.

How to use:

Use once daily in the morning or before going to bed during a 6 week period. Apply 4 doses on dry or towel-dried scalp, section by section. 1 dose = 1 pipette until the mark. Massage gently. Do not rinse. Style as desired.

Introducing the new ghd Original Hair Straightener with improved design and upgraded generation single-zone™ ceramic technology. Maintains the optimum styling temperature of 185ºC across both styling plates. Long lasting results without extreme heat.

Plus, with automatic sleep mode and universal voltage you can create beautiful results at home or abroad with total peace of mind.

The new ghd original hair straightener is a brilliant all-rounder, ensuring you have a good hair day, everyday.

Product features:

• Upgraded generation single-zone™ ceramic technology
• Optimum styling temperature of 185°C: any hotter; damages the hair, any cooler and the result is compromised.
• Floating plates: with a smooth finish for extra control while styling, and leaves hair feeling softer.
• Round barrel: for versatile, snag-free styling that's perfect for creating curls, waves and sleek looks.
• Automatic sleep mode: switches off if not used for 30 minutes (for peace of mind).
• Universal voltage: for outstanding performance wherever you are in the world.
• Professional length 2.7m cable
• 30 second heat up time: for quick and easy styling
• Updated ghd interface: New modernised on/off button with light and sound rather than the switch. 

Warranty:

ghd offer a 2 year warranty on their styling tools.

The K18 Air Wash Dry Shampoo is the reinvention of dry shampoo. The future of clean, powered by biotech. AirWash™ is a non-aerosol dry shampoo powered by odourBIND™ smart-release biotechnology and delivers a high-performance clean--clinically eliminating odour and reducing oil without starchy buildup, white cast, or heavy fragrances. Keeps working for up to 3 days.** Tested on 4 day unwashed hair.

What it does:

• Absorbs oil - made with translucent microbeads to absorb oil without visible starchy buildup or white cast.
• Eliminates odours - smart-release odourBIND™ biotechnology recognises, traps and eliminates odour-causing molecules, and replaces malodors with a subtle fragrance for a clean, fresh feel for up to 3 days.**
• Supports a healthy scalp - supports scalp sebrum balance to promote scalp health between washes and minimises excess buildup.
• Leaves hair feeling and looking clean - deeply cleanses without feeling gritty or heavy buildup, for a run-your-fingers-through clean feeling.
• Lasting results - high-performance formula lasts for up to 3 days**, highly concentrated so you can use less and go longer between washes.

**Results observed in a scientific test of 30 subjects after 1 use of AirWash™ dry shampoo after 72 hours. Measurements were made by a sebumeter and expert odor grader.

***Results observed in a consumer test of 30 subjects where AirWash dry shampoo was applied once after 4 days of no washing, then tested after a further 3 days without washing.

 How to use: Use to extend styles, and refresh hair between wash days. Shake Well. Non-aerosol format may feel slightly damp but will not disturb your style. Hold the bottle 4-6 inches away from scalp for even distribution. Start with 1 spray per section, increasing up to 3 sprays per section as needed. Massage in and brush or style as usual.